Tuesday, July 27, 2010

Attention musicians, MuckWork will do your uncreative dirty work


Attention musicians, MuckWork will do your uncreative dirty work
Like the one man band, fledgling musicians are expected to do everything themselves. They are promoter, designer, publicist, agent, and much more. Their careers depend on these skills as much as their musicianship. Currently in beta testing is a site that aims to aid performers in those skills they may not possess.

MuckWork.com is a site for musicians to find competent virtual assistants to do the mundane non-creative work that helps them reach success. The assistants will be qualified, reliable, and paid hourly by artists to do work in their specialties; copyrighting songs, trademarking band's names, managing email lists, booking shows, designing, and promotion. They'll do just about anything requested so that musicians can concentrate on the work that only they can do, create their music and play it.

Now you may think this is a great idea, but come on, it won't work. How can you be sure the work will be done? The site takes responsibility for the work. If one assistant can't get it done, it will be handed off to another. You may be thinking, who could possibly organize something so seemingly open ended and complex? How about a guy that started out selling his own Cds online and ended up selling the Cds of over 150,000 independent musicians. The former owner of CDBaby.com, Derek Sivers, is behind the idea and is capable of executing it.

In 2008, he gave up ownership of CDBaby.com. He put it into an irrevocable charitable trust to benefit music education charities. A few months after he made the trust (containing CDBaby.com), it was purchased by Disc Makers. The trust received $22 million dollars for the sale. Sivers gets an annual income that is the minimum required by law from the trust and yet he points out that he is free to donate that as well. The man is a true philanthropist, he is passionate about helping musicians.

Send your musician friends to MuckWork.com to sign up for beta-testing and let us help Derek get started with his latest project.

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